Love Sells

That’s the day. Streets are filled with people who are going and coming. Red is the basic color of most shops; Color of Love. Good days for sellers to fill their pockets with money..

No, i dont mean It is bad to have fun really. But like the New Year Eve, Valentine’s Day has become as commercial as the rest of corporate holidays.

As a multi-million dollar industry, It’s getting just an “opportunity” for companies to take more advantage. The advertisements steal your mind and force you to do what they expect you to do, with an overwhelming number of cards, presents and even holidays being sold the world over to celebrate it.

Nowadays if you don’t know the name of Valentine day in the mid east, others will look at you like you’re a sinful idiot. They don’t care Valentine day has lost its real meaning. It’s driven by materialism. It’s going to be an empty cube with no spirit. Usually people are confused between the matter of “Love” and “Lust”. They waste lots of money in this day for kind of feeling which gets apart after a short time.

I still can not make me fitted with this new culture. I can not understand why we don’t try to love a person for a lifetime and show our love to the beloved all the year and not just in a day.

I remember in my whole life -exactly before being globally conneced to the world via internet- i had not heard about the valentine day. It was something that just used to be practiced in the Rome, later in the France, Germany and UK. Finally it reached to the big enforcer of the culture, USA.

love-sells.jpgThe American culture which is trying to feed whole the world, was tranmitted via internet to all countries. Now this new epidemy in the Middle East is getting an important part of culture for some people. It is strange for me, that why before internet, we didnt know this event. Even before Islamic Revolution in Iran that following western culture was very common, there was no such an event. What can i call it? A form of globalisation? Losing the national culture? Or enforcing the materialism of the west into Muslim world?

I know that most people in the Muslim World are going to take their culture off their mind. Most of the time, they are even more ignorant about their national culture than culture of other nations. On the other hand, americans are less aware of other cultures and traditions. They don’t know about lifestyle and different cultures in the world. At the same time, their government’s trying to enforce the materialistic culture to other countries, even the Europe.

In every country, You just need to turn on your TV and see how much channels are filled with American movies.

There is a big difference between “A good understanding of different cultures” and “being obsessed by foreigner culture”. Culture is the most important factor in a society. It can be cause of development and failure both. It can be motivator or disaster.

If there is a way to destroy a nation, that’s changing their religious and cultural identity. It makes them unable to use their brain and think. It makes them slave of other cultures which like a ready sandwich of thoughts go into their mind. Those nations are powerful whom could introduce their identity in an influential way to the world.

Today is different from the past. Nowadays, power of a nation is not based on number of population, but a nation is more powerful who has the most cultural influence on other nations.

18 Responses to “Love Sells”

  1. Love You But Once A Year! « Shahrazad Says:

    [...] products by using the feelings of fellow humans..I wrote an article about this issue name as “Love Sells” in EMY [...]

  2. darvish Says:

    I like any excuse to celebrate love :) Today I am writing my beloved a poem, from my heart.

    Ya Haqq!

  3. Shahrzad Says:

    Darvish, Thank you for you comment. You think why we need to have “excuse” to celebrate love? That’s not better to celebrate it every moment, without any excuse?

  4. luckyfatima Says:

    this such an accurate post

    …it is here all over the middle east, al eid al hob, falaintine izdey, happy v-day to you, too.

    and this is not the worst effect of US popular culture, the worst effects are inside peoples’ hearts, colonizing their minds at the same time as their wallets.

  5. Xavier Says:

    Happy Valentine Day to you Shahrazad and all the days which follow :)
    Yes you are right but what do you expect from a world which is lead by a capitalist power which believes that God is another name for a Dollar?

  6. Shahrzad Says:

    Liya, Thank you for the link. I read that article. The way of Saudis against western holidays is really funny. Nobody can change a mind by force.

    luckyfatima, Interesting point you made.

    Xavier, Hmmm, I had not thought about your point. Dolar is God of many people nowadays..

  7. عمار - aMmAr Says:

    Its all about good marketing Shahrzad, they know how to sell an idea? you should give them that. I think Iranians should promote noroz in similar fashion, its such a colorful event.

  8. Sumera Says:

    Happy Hallmark Day!

  9. Tia Says:

    America exports a lot of garbage to the world, consumerism being one of them. So, if love sells, why not? What we see is the deep emotion of love which binds people together mostly without their being any form of interest or benefit involved lost for its true meaning.

  10. Shahrzad Says:

    aMmAr, Nowruz is something that iranians never forget to practice. But i generally disagree with any kind of marketing events. Bcs it damages the spirit of that event.

    Sumi, Happy to you too :D

    Tia, True. Also i think all of those who support consumerism, are part of that marketing. They also take advantages.

  11. Ardent Says:

    My neice has a Fresh Flower Shop. Her biggest earning days are Valentines day and Mothers day. She cannot wrap the flowers fast enough.

    I think if you love someone you are generally appreciative all the time, not just on a special occassion.
    :)

  12. Bubbles Says:

    On the other hand Shahrzad, nobody is being forced to partake in these kinds of events. It’s when people have been put in such a spot where they either spend their money or die that I sit up.

    Right now I think those that blow their money on such days think it’s all in good fun. Gone are the days when I used to feel miserable because I didn’t have someone to share that day with. The media can get to one’s head, we can try to ‘rescue’ people from it’s evil claws, or they can mature and be less susceptible to it’s influences.

  13. Baikong Mamid Says:

    I am maybe one of other who doesn’t celebrate Valentine etc because it is a culture of establishing a society of materialism, consumerism, and capitalism that lead people astray from the true essence of LOVE. Love should always be with us, because that is the essence why we humans are created by Allah.

    ****
    http://baikong.wordpress.com
    ****

    P.S. I added you to my blogroll (Blogs I find cool) as we “speak”

  14. abhinav88 Says:

    reference–

    “If there is a way to destroy a nation, that’s changing their religious and cultural identity. It makes them unable to use their brain and think.”

    my question is why would people change their religious identity and cultural ethics.. without thinking…

    change is the law of nature.. i hope we agree on this .. and it this change which brings variety and uniqueness to existence…
    hence it is quiet natural for a society to change its ethics and rituals..
    why question it..
    agreed valentines day.. is just a industry created day.. but if we look analytically.. each event be it religious or personal is being commercialized.. why do we need a religious ceremony for marriages.. and why shud we spend money on jewellery or diamonds.. ..
    why shud i celebrate diwali with diyas.. and now fancy candles..??
    point is these are industry driven events but these industries are thriving on the fact that we enjoy using materialistic things to convey simple emotions.

  15. abhinav88 Says:

    even a child knows that his /her parents love him.
    but still he craves for presents.. chocolates.. to prove the very fact…
    its just human.. to be materialistic.. and if american industry publicized Valentines day and made it a succes.. its just kudos to their marketing strategy.
    (note.. i am not american nor i support it.. but valentines day i feel is plain business generated event.. there was a time when nobody celebrated it.. and now iT HAS become a craze.. it was not the feeling of love but industry driven consumerism.. and the american industry succede in getting a big market share of it.. )

  16. The Muslim Kid Says:

    I have not yet read the article as I have just stumbled upon thsi blog but I want to give you a link to my blog.

    Enjoy.

    Your post look very good, I will began reading them tmr morning its passed midnight atm. =D

    -The Muslim Kid-

  17. Gyre Says:

    Somehow i missed the point. Probably lost in translation :) Anyway … nice blog to visit.

    cheers, Gyre!!!


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